PENGARUH PERSEPSI, HARGA, DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PASIEN PADA UNIT RAWAT INAP SEMEN PADANG HOSPITAL (SPH) DI KOTA PADANG
Abstract
The purpose of this research is identifying the influence of perception, price and service quality to patients’ satisfaction at inpatients unit of Semen Padang Hospital (SPH) in Padang. The research involved respondent of 100 people as data sample by using purposive sampling method. The type of the data is primary which was done by spreading questionnaire. This research used multiple linear regression method in analyzing the data. By using statistics T-test , the hypothesis testing proved that independent variable gave influences to dependent variable partially. The result of the research showed that perception, price and service quality generate positive effects to patients’ satisfaction at inpatient unit of Semen Padang Hospital (SPH) in Padang.Keywords : perception, price, service quality and patients’ satisfactio
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Published
2015-02-16