PENATAAN KAWASAN PANTAI PURUS KOTA PADANG TERHADAP PENDAPATAN PEDAGANG DI SEKITARNYA

Abstract

From the results of the descriptive analysis of the potential in tourism development Purus Beach is located in the beautiful scenery such as the sunset and the small islands that looked from a distance at the site of attraction it can be seen from the average score obtained from each item. So travelers feel comfortable and at ease being tourist location. It is also to attract tourists to visit this attraction especially during the holiday season. In the development of attractions Purus Beach is also a weakness that is dominant, either using descriptive and SWOT analysis are a major weakness attraction Purus Beach cafe is a relatively small and cramped and cleanliness attractions are still lacking. In the tourism development strategy Purus Coastal suggested that WT strategy (Weaknesses Threats) is a way to minimize the weaknesses and threats that could hinder the development of attraction Purus Beach.
Keywords : Internal, Eksternal, SWOT, Tourism