IMPLEMENTATION OF THE FRANCHISE AGREEMENT IN FOOD (Case Study Pecel Lele lela Branch Padang )

Abstract

Many ways to become a successful entrepreneur, among others, by establishing a new business venture or to buy existing business system and has been running. Today many people start a business by buying business systems that already exist or are known by the Indonesian franchise called franchise. The problems studied were 1) How the implementation of the franchise agreement on Pecel Lele Lela Padang? 2) Are the obstacles encountered in the franchise agreement Pecel Lele Lela Padang? 3) How are the settlement by the parties (franchisor and franchisee) in case of default?. This research method is the juridical sociological. The data used primary data obtained through interviews and secondary data obtained through the study of documents. Data was analyzed using qualitative. Results of the study 1) That the execution of the franchise agreement on Pecel Lele Lela Padang branch through stages Franchise Offering Circular (FOC), the stage held a Memorandum of Understanding (MOU), site survey, making Franchise Agreement, and launching phase outlet 2) As for the obstacles encountered as delays in payment of royalty fees, late accounting reports, late in providing information to the franchisee, the franchisee was compounded. 3) Efforts settlement in the event of default by way of consensus and kinship, if the ways are not respected, the two sides agreed to complete the District Court jurisdiction. Keywords: Implementation Agreements, Franchise.