VOTERS IN THE DISTRICT OF CONDUCT BEGINNERS LUBUK SIKARAH ON ELECTION AND VICE MAYOR MAYOR SOLOK 2015

Abstrak

Study describes the dominant cognitive domains that influence the behavior of voters and portray how your behavior voters in District Lubuk Sikarah on the election of Mayor and Deputy Mayor of Solok 2015. Because voters who just turned right to choose not to have broad political scope to determine who they would choose and usually they have a character that is still unstable. This type of research is descriptive. The instrument used was the interview guide, questionnaire sheets or questionnaires, and documentation. These results indicate, on the issues and policies as much as 45.27% said yes voters, and 54.73 states do not, then the image of the candidate as much as 51.35% voters stated yes, and 48.65% said no, then the cutting-edge events as much as 43.47% said yes, and 56.53 states do not. From these results it can be concluded from the three cognitive domains of the most dominant influence the behavior of voters in District Lubuk Sikarah on the election of Mayor and Mayor of Solok in 2015 is the image of the candidate.     

Keywords:  Behavior, New voters, candidates