AN ANALYSIS OF ILLOCUTIONARY ACT ON CARS SLOGAN

Abstract

This thesis entitled “An Analysis of Illocutionary Act on Cars Slogan.” It aims at
determining the type of speech act slogan found on the car. The writer collected data by
downloading the slogan car over the internet. Four steps taken by the writer to determine the
source, find data, writing data, analyze the data and present the data. The author uses the
method of observation and distributional method Sudaryanto. The author used the type of
speech act theory by Parker and Austin as well as the basic theory and follow illocutionary
act by Searle. The writer presented a descriptive analysis of the data. From the result of the
analysis showed the type of speech act and illocutionary act on slogans widely used in cars is
a form are direct speech act type and literal and representative illocutionary act on cars
slogan.
Key words : analysis, illocutionary act, slogan