PERAN PEMEDIASI KEPUASAN PADA HUBUNGAN ANTARA WEBPORTAL TERHADAP DAMPAK INDIVIDU

Authors

  • Wiry Utami Universitas Bung Hatta
  • Purbo Jadmiko Universitas Bung Hatta
  • Elfitra Azliyanti Universitas Bung Hatta

DOI:

https://doi.org/10.37301/jmubh.v15i2.16900

Abstract

The study aims to analyze the effect of webportal on individual impact and satisfaction as mediating variable. Sample in this study are 381 respondents. This study is using survey. The technique of taking sample is by using convenience sampling.  The hypothesis testing was conducting using multiple regression analysis and hierarchical regression analysis. The result showed that webportal has positive and significant on individual impact. Webportal also has positive and significant on satisfaction. Satisfaction partial mediation the positive influence of webportal on individual impact.

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Published

2020-07-31

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Vol. 15 No. 2 (2020): Jurnal Manajemen Universitas Bung Hatta

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